Official images of the pair reveal the kicks’ playful presentation and packaging that are inspired by elements of the event’s festivities. Just like past releases, this upcoming Nike Air Max 1 “Familia” is crafted from a mix of materials and vibrant colors.
The Swooshes have been dyed with a bright pink hue and equipped with unique textures that are reminiscent of pan dulce. Bold red wiring with yellow stripes outlines the quarter panels while bright green wires border the heel overlays and buttery, pink suede mudguards. “Familia” branding is present on the right shoe’s tongues as well as in all-over, vibrant fashion across the insoles alongside floral icons, Nike logos and “23” hits for extra flair. Furthermore, the kicks will also come housed inside a multi-colored shoe box that also comes ornamented with “Familia” branding across the exterior, inside the lid and on the tissue paper.
Lastly, the pair is rounded off with a “Sail” midsole, a visible Air unit in the heel, and a multi-colored rubber outsole.